privacy
effective august 2026 · MEDICAL INTERVENTIONS PRIVATE LIMITED · support@efertility.in
this is health data — yours. we treat that as the whole point of the product, not a compliance chore. here is everything, in plain words.
what we collect
your account: email, sign-in identity (google or email code), and the name you choose to give. what you log: cycle dates, daily check-ins (mood, flow, symptoms, intimacy), ovulation kit results, semen analysis values, weight and food entries, reminders, due date, and your goal. what you photograph for the Brain to read: ovulation kits, scans, reports and prescriptions — and the numbers it extracts from them. if you turn on phone alerts: a push subscription for that device (a device identifier). if you buy pro: the payment reference razorpay gives us — never your card or UPI details, which we never see.
why we collect it
to run the product you see: paint your ring, count his 74 days, remember your history, remind you, and — only with your separate consent — send offers. no other purposes. we do not profile you for anyone else.
where it lives
on servers in india (mumbai region), encrypted in transit and at rest, walled per account so no other user can ever read yours. photos are read and then deleted on the free tier; on pro the original scan or report is kept in your files while pro is active, and for 30 days after it ends — we tell you the date inside the app, so there is time to export. kit photos are always deleted after reading. what the reading found — the values, dates and lab names — is never deleted for lapsing: your history stays yours on every tier. a weekly encrypted backup is written to storage in india and rotated.
eFertility is operated from india and your data is stored in india (mumbai region), whichever country you use it from. if you are outside india, using the app means your information is transferred to and held in india under the safeguards described here — encrypted, walled per account, never sold. you can remove it at any time with the delete button, wherever you are.
who touches it
our infrastructure providers process data on our instructions: supabase (database & storage, mumbai), vercel (serving the app), google (sign-in, and the AI that transcribes documents you submit — transiently, for that reading only), and razorpay (payments — they see the amount and your payment method; we see only a reference). we do not sell your data, share it with advertisers, or run third-party ads. ever.
what you control
export everything and delete everything are buttons in your account — they work fully and immediately, no email required (see how to delete your account). service messages and promotional offers are separate switches; each can be refused or withdrawn on its own. delete your account data and it is gone from our systems — the weekly backup that held it expires within 30 days.
payments and refunds
pro is a one-time purchase (30 or 70 days) — nothing renews and nothing is charged without a fresh tap. it belongs to the journey, so both of you get it. if a payment is taken and pro doesn't appear within a few minutes, write to support@efertility.in with the payment reference and we credit or refund it. no partial refunds for unused days.
what we never do
no selling, no advertising networks, no sharing with clinics or anyone else without your explicit action, no reading your data for purposes you didn't ask for. estimates in the app support planning and are never contraception; the app educates and organises — it never diagnoses.
age
eFertility is for adults — you must be 18 or older to use it.
your rights, everywhere
wherever you live, you can see everything we hold (export), correct it (in the app), and erase it (delete) — no email required, and no reason owed. write to support@efertility.in for anything else — a human reads it. in india, these are your rights under the DPDP act 2023, and we answer grievances within the timelines it sets; if your country's law (such as the GDPR in europe or the UK) gives you further rights, we honour those too. the export and delete buttons are the same for everyone.
changes
if this policy changes in any way that matters, we tell you in the app before it takes effect — we only write when there's something worth reading.